An excerpt from The Business of Changing the World: How Billionaires, Tech Disrupters, and Social Entrepreneurs are Transforming the Global Aid Industry argues the case for openness.
Companies seeking to do business in low-income markets often make the mistake of transferring assets from higher-income markets to fill perceived gaps. They should instead look to partner with those who live in these markets and to identify the assets already available there.
It’s time for socially responsible business leaders to pay higher wages and offer better benefits.
Consumers say they want to purchase ethically, but selective memory gets in the way of their decisions.
Corporate programs that focus on women’s economic empowerment need to incorporate women-centered, context-specific design and business-aligned measurement from the start.
If we’re serious about solving problems, marginal businesses won’t do.
Progress in dealing with the problem of climate change will require that the institutions of government, business, and community work not in isolation from each other, let alone at cross-purposes, but by reinforcing each other’s efforts through consolidation.
How purpose can attract more consumers, build deeper bonds, and amplify brand messages.
How making the improvement of human lives around the globe a top priority can be a means to succeeding as a business.
How can social enterprises compete in markets that aren’t focused on impact? Corporate partnerships can help.
